What should you know about Paula's Choice for hyperpigmentation?

Hyperpigmentation is increased colour in an area of skin. It can follow acne, eczema, injury, hair removal, or sun exposure; it may also have hormonal or medication-related causes. Dark patches on skin are a presentation of hyperpigmentation, but a changing or unusual mark should not be assumed to be a cosmetic issue. The treatment that helps depends on whether pigment is near the surface, deeper in the skin, or being continually triggered by inflammation.

Use gentle cleansing, moisturize, and apply broad-spectrum sunscreen every day to reduce ongoing pigment stimulation. Introduce brightening products one at a time and stop if burning, swelling, or a persistent rash develops, since irritation can deepen marks. A clinician may discuss a skin brightening treatment, chemical peel, IPL Photofacial, picosecond laser treatment, or hydroquinone treatment after examining the skin. These options are not interchangeable, particularly for deeper pigment or sensitive skin.

Book a dermatology assessment if a patch grows, changes shape or colour, repeatedly bleeds, crusts, itches persistently, or differs from surrounding marks. Seek advice for sudden widespread darkening, pigment with a new rash, or marks that keep returning despite avoiding irritation. Prompt evaluation helps separate a benign pigment concern from a condition needing different care.

Ask what is driving the pigmentation, whether a product is suitable for your skin tone and sensitivity, and which treatment should come first. Discuss previous peels, lasers, pregnancy, medicines, and any history of dark marks after inflammation.